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What is the 2024 Pantone Colour of the Year?

What is the 2024 Pantone Colour of the Year?

When Did the Pantone Color of the Year Start?

1999 the Pantone Color Institute created the Pantone Colour of the Year. This was created to get more people to talk about colour in the design community and spread the conversation worldwide! The goal was to bring more attention to the connection between colour and culture and find expression and reflection through the medium of colour.

As the Pantone Color of the Year Program celebrates 25 years of selecting shades, the hope is to inspire people around the world to embrace the relationship between colour and feelings. To encourage you to gaze a little longer at the colours that surround you daily.

Since the inception of Pantone’s Colour of the Year in 1999, we have seen an influence on home decor, fashion, cosmetics, cars, and marketing in general. It has affected product development and purchasing decisions in nearly every industry around the globe.

Who Picks the Pantone Color of the Year?

Pantone Color of the Year has a team of global experts who scour the world searching for inspiration in finding the next colour to highlight. This inspo comes from travelling, new artists, designers, new lifestyles, etc. It can come from tech, product branding, design shows, and even sporting events. It’s about scanning the world and all of its culture to procure a colour that brings relevance and inspiration to people around the globe!

What is the Importance of Pantone Color of the Year?

The purpose isn’t to only highlight a single colour, though the popularity of selected colours in the past years certainly increased. The purpose is to show consumers and companies the power that colour can have on our everyday lives.

Meet Peach Fuzz, the Pantone Color of the Year 2024

Meet Peach Fuzz 13-1023, the 2024 Pantone Color of the Year! This sensual hue brings a feeling of warmth. This cozy shade represents a softness and communicates a message of sharing and collaboration. Peach Fuzz evokes feelings of belonging, recalibration, and a chance for nurturing. It creates a serene atmosphere that invites us to exist, experience, and recover, enabling us to thrive.

Based on the essence of nurturing and enhancing the mind body and soul, Peach Fuzz embodies a sophisticated, yet contemporary shade of peach. It’s subtle and luminous at the same time. The romantic peach hue gives vintage vibes while embracing the contemporary modern ambiance.

There you have it people! Keep your eyes open this year and watch the world embrace Peach Fuzz and all it’s glory. You are sure to see it in your clothes, home decor, paintings, and even your everyday products like the colour of your phone! Happy Holidays and all the best in 2024!

 

 

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